1314T2g1 South Korea/Participant Information/Jeremy Zhong Jiahao/DuringTrip

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Jeremy's Reflection

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• (During) Trip
• (Post) Trip

Jieting's Reflection

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Overview

The following section focuses on the reflections and learning points for all the companies that we had visited! Indeed refreshing and I've learnt heaps! Let's go.

Day 1 - TwinWord + Smart Content + Entertainment

Quick Introduction on TwinWord

After we arrived at the airport, we went straight to visit our first company - TwinWord.
One crucial problem that Twinword identified is that computers can't interpret associative words accurately. For example, if I were to say, "sky, cold, high"… a computer may not be able to interpret that as a cloud. This gap is where TwinWord comes in.

Interesting Learning Points from TwinWord

• Data Collection process are all crowdsourced-based - this strategy is really smart as they left the entire data collection process to the users. The users use it for free. In exchange, TwinWord gets your valuable data to further improve its search algorithm with other data mining techniques.
• Identifying a Market Gap - It's very important to identify something that's lacking in the industry. If no one sees that gap, no one is going to invest in yo u (e.g. Smart Content)
• Always create an API - And make it easy for developers out there to invoke them. Through this, you would be able to grow exponentially on your data collection process. More developers = more of their users using = more data
• Support from Higher Management - It's very important to get all the support from them. One of the examples that was drawn are these phones that are readily available for them to test across multiple platforms.
  • Unfortunately, that isn't (from what I heard) what IIE offers. Phones are not readily available for students to borrow and test on - which is something they can look at

Quick Introduction on Smart Content

Interestingly, SmartContent, the incubation for global & small giant smart content companies (e.g. Twinword) spoke to us and gave us a quick rundown on the company. More details can be found here.

Interesting Learning Points from SmartContent

• ZERO Equity - Amazing! These government incubators provides full support for all their startups without having an equity in them. This isn't the case in Singapore where the government takes a huge equity in the startups that they are investing in. Such strong support from the government encourages budding entrepreneurs to step up and start innovating!
• Just Innovate - I love how they just kept emphasise the point of "DO IT!". Don't worry even if you fail. Just try again.

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