ANLY482 AY2017-18 T2 Group 15

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PROJECT DESCRIPTION


Our sponsor, Company X, is a global company with products available in over 75 markets globally. With a number of large brands in their portfolio, specific and targeted marketing campaigns are crucial in driving sales and establishing brand uniqueness between one another. As a project team, we would like to determine the effect of marketing on sales, thus allowing our client to make improved marketing decisions.


PROJECT STATUS


80% completed

   

Final Report, USDA and Poster Presentation in Progress


Group15timeline.PNG


PROJECT DELIVERABLES

14 Jan 2018: Proposal Submission - 23:59

Wikipage - 5%
Proposal Report - 10%

25 Feb 2018 Interim Report - 23:59

Interim Report (wikipage) - 5%
Analytical Sandbox - 15%

26 Feb 2018 - 4 Mar 2018: Interim Presentation - (08:30 – 11:30, 13:30-17.30)

Interim Presentation - 10%

01 Apr 2018: Undergraduate Conference Abstract Submission - 23:59

Conference Abstract - 5%

08 Apr 2018: Undergraduate Conference Full Paper Submission - 23:59

Conference Paper - 20%
Poster - 10%

14-15 Apr 2018: Undergraduate Conference Days - (09:00 - 18:00)

22 Apr 2018: Final Submission - 23:59

Analytical Sandbox and Code - 15%
Wikipage - 5%