Social Media & Public Opinion - Project Overview
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Being able to identify what make people happy is arguably one of the most important parts of socio-economic development. Increasingly, many public-opinion polls and government agencies have asked citizens the questions related to happiness and wellbeing in their surveys.
Following a recent trend in happiness studies, the goal of this project is to apply the use of social media to measure happiness as a less expensive (in terms of time and resources) method to traditional surveys. We will focus on quantifying happiness over time and characterizing what factors associate with the happiness level at a specific time point. For example, can it be observed that people tend to be happier on the weekends and holidays than the weekdays? Do younger people tend to be less happy than older people? Etc.