Projects/2012-2013 Term 2

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These are available projects for IS480. The descriptions are maintained by the sponsor or sent to the course manager. Some projects provide awards. Past Projects


rSociety – eCommerce social network for brand/products and members

Overview RSociety is a social network that is mainly used for e-commerce. that rewards word of mouth, peer to peer social sharing of products. Members are rewarded for successfully recommending products to their peers. This system incentivizes word of mouth and encourages user-generated content.

RSociety will be a valuable social media marketing partner and sales channel to brands looking for sustainable social media presence, high quality and genuine product centric social interaction, and a website of choice for online shoppers.

Problem Current methods of advertising and sales are inefficient. We believe advertising in a one directional method is not effective, while trying to get consumers to engage is difficult. Sales method that derives from discounts while getting results, hurt brand value. Content intensive sites, like online magazines or photo sharing sites can turn nice product photos into sales. However, we feel that the signal to noise ratio is extremely high.

Rsociety will focus on ‘engagement’ and interaction between Brands/products and members (which takes 2 roles, influencers and consumers). This design binds the Brands and consumers in RSociety in a ecosystem with tremendous “social shopping” behaviour.

MOTIVATION BEHIND THIS PROJECT IDEA Shopping, owning a project is emotional experience. Rsociety aims to achieve creating value for every consumer recommending things they have and love. There is value for the brands and products and value in the form of rewards to the consumers.

Currently, an opportunity exists for a platform where brands have a presence for the purpose of e-commerce (Facebook, Google+ are for sharing content, multi-label e-commerce sites typically act like retailers). The Rsociety platform allows customers to receive recommendations through social groups, experiencing immediate and relevant WOM; influencers earn outright when their friends purchase from a brand which they have purchased before or when customers who came in through their link make a successful purchase.

Potential size of the market is all physical products with the phases being South East Asia first before moving to clone the business process in USA.

DESCRIPTION OF PLATFORM Brands and products get listed on the platform and members of the platform are able to make purchases as a normal e-commerce site. The platform also enables easy sharing of purchases with member’s social media networks during purchase process. Rsociety will have member’s personal style where it shows the products they have purchased. Members can upload uGC, photos and comments. This serves as a communication to other friends what the member have purchased and recommended. RSociety rewards the members upon successful recommendations, which comes in 3 ways. 1) a clickthrough from the link the member shared 2) a FB friend purchased from the same brand 3) randomly assigned reward when a non-connected member purchase.

The business requires 4 components as shown. The FYP will involve the backend system and with us working together on the Platform UX/UI


User Related Features:

  • Product Browsing
  • List All Products, by Category, by Group, by Newest
  • Display Products according to IP address
  • View Individual Products
  • Search Function for Catalog


  • Add to Cart
  • Remove Item(s) from Cart
  • Check Out Cart
  • Choose Entry Entitled Link Owner as Recommender
  • Choose Referrer upon Upon Check Out (user choose a referrer from a list extract from Facebook friends)
  • Randomly Choose a Referrer

Membership & Social

  • Create Account (Facebook Connect)
  • View/Share/Hide personal/other style page (items bought and respective link)
  • Share entitled link(s) on Facebook and Twitter
  • Upload/View personal photos of products owned
  • Follow other style page

RSociety System Features

  • Generate Entitled Link Upon Checkout for Sharing
  • Track User's Entry Link (Assign Link Owner as the Referrer)
  • Debit RDollars to Referrer Account
  • Mailchimp integration for notifications to members

Rewards System

  • Create/add/deduct virtual currency
  • Notify members on changes

Admin Related Features:

  • Super Admin
  • Add/Remove/View/Edit/List Member(s)
  • Activate/Deactivate Member(s) Account
  • Add/Remove/View/Edit/List Vendors(s)
  • Activate/Deactivate Vendors(s) Account

Product Partners Management

  • Create/Remove Vendor
  • Create rewards.
  • Notifications of purchase

Product Management, Grouping and Categorization

  • Add/Remove/View/Edit/List Product(s)
  • Add/Remove/View/Edit/List Category(s)
  • Add/Remove/View/Edit/List Group(s)
  • Add/Remove/View/Edit/List Product Type(s)
  • Add/Remove/View/Edit/List Product Attributes (For Add/Edit Product)
  • Add/Remove Product to/from Category
  • Add/Remove Product to/from Group

E-Commerce Management

  • Add/Remove/View/Edit/List Product Prices
  • Add/Remove/View/Edit/List Product Stock and Transactions
  • Add/Remove/View/Edit/List Product Shipping Costs
  • View/Edit/List/Acknowledge Members' Orders Transaction (inclusive the usage of RDollars)


  • Technical Skills – PHP and SQL are a must. Students are encouraged to suggest a framework for the project. (e.g. Yii, cakePHP)
  • Project Management – Be able to meet agreed deadlines
  • Design Skills – Because RSociety relies very much on social aspects to be successful, the look and feel has to leave a good impression on newcomers, and entice them to come back for more


  • A fully functional website that fulfills the project scope.
  • Proper testing, accompanied with documentation to ensure that the website is able to fulfill its purpose.
  • Relevant technical information because there will be continued development by the project sponsors.

RESOURCES RSociety will provide the necessary software required for development.


  • Work on an exciting and REAL business idea that is new in the tech/startup market. A well-executed system has the potential to disrupt the current e-commerce market and change the way products are being marketed online.
  • Experience many facets of the Startup environment. From handling product partners, to co-founders, to marketing, to raising funding, team members will get a taste of how it is like if they are interested (these will be outside of project time)
  • Mentorship by SMU SIS and NTU Com Sci Class of 2011 graduates. Acquire knowledge on the fundamentals of good project management in a Startup environment. They can also advise you on work in their corporate lives.
  • It’s a totally independent project, the team will have flexibility to propose and design the system while getting advice when meeting problems.
  • Possibility of joining RSociety as an early employee after graduation. (managing a growing technology team)
  • Small percentage equity if the final product is suitable to be deployed.


Marco Wong <marco@rsociety.com>, Ian Siew <ian@rsociety.com>, Alex Owyong <alex@rsociety.com>, Xuanyi Chen <xuanyi@rsociety.com>

Alan MEGARGEL/BeepCast – Advertising Interaction Platform

About Us

BeepCast Pte Ltd is a Singapore based company formed in 2000, focussed on developing innovative mobile messaging and marketing solutions primarily for the advertising and marketing industry.

Objectives To develop an exciting new game changing advertising interaction platform, that will dramatically increase the value and effectiveness of the existing advertising ecosystem, for all stake holders within the industry – including the consumer!


  1. An advanced web based content management system (CMS): The CMS will need to store and manage an array of advertisement and other information. Various web interfaces will be needed to support the different types of users. Content display scheduling needs to be supported.
  2. Rendering & Presentation Engine: This will be required to render the various types of generated content, personalized based on historic data for different users, supporting display on mobile devices and desktop computers.
  3. Mobile App: To develop a mobile app for the iPhone & Android (Optional) to support the consumers interaction experience with advertisements.
  4. Reporting Engine: Reporting engine that will use the collected data to generate insights for various stake holders.
  5. API Integration: Integration with existing BeepCast platforms to leverage existing communication technologies and infrastructures.

Technical requirements Students would be able to suggest their preferred development tools. Be able to program the various web interfaces in web 2.0 technologies, using ideally Java friendly technologies.


Sr Lecturer Alan MEGARGEL, SMU, alanmegargel@smu.edu.sg

Domenico Pezzaniti: domenico@beepcast.com

Empact – Matching System & Mobile App

Introduction to Empact

Empact is a social enterprise with a mission to serve and empower the non-profit and social enterprise communities. It aspires to make quality professional services (e.g. book keeping, legal, marketing, IT etc) affordable to the Non-profit Organisations (NPOs) and the Social Enterprises (SEs). It is able to deliver such impact by working with volunteers who generously offer their skills. With this philosophy, Empact was awarded the New Initiative Grant by National Volunteer and Philanthropy Center.

Intended Project

The aim of the project is to use the power of IT system and mobile phone apps to:

  • champion micro volunteerism;
  • facilitate better communication among various stakeholders; and
  • match clients’ needs and volunteer’s interest, skill sets and availability.

The intended project can solve the existing challenge - Empact is the bottle neck of information flow. Currently, all information goes through Empact’s full time staff and the staff will not be cope with the increase in NPOs and Volunteers.


The success of this project will significantly increase Empact’s effectiveness and better engage volunteer resources in making a difference in the NGOS and SEs.

Details of the Project

Area Detailed Description
Users NPOs and SEs who will post the help required (e.g. description of challenge to be solved, commitment lever, skill sets and time frame)

Volunteers who is able to offer help (e.g. indicate interest, availability, skill sets etc)

Empact’s staff who can post additional information or notifications

Something interesting about the project This project can potentially change the landscape of micro volunteerism in Singapore.

This will encourage more people to volunteer and make a difference to NPOs, SEs and potentially the wider communities.

You get to work with a dynamic team and social entrepreneurs

Skill Sets Technically competent - able to write programmes and make mobile phone apps

Effective communication - Able to interface with Empact’s staff and volunteers in fine tune requirements and processes

Capable of project management - Able to manage timeline and delivery

Function list System and App able to
  • enable users to indicate their interest, availability, skills etc and generate simple analysis of such user data
  • allow users to subscribe to certain topics and get information based on chosen topics
  • allow users to send help request to those subscribed to such information and enable users to reply to such request (like a forum or whatsapp chat)
  • capture the good deeds and hours of services by volunteers
  • Able to generate summary of volunteer’s contribution in a given period of time


Peter Yang, Executive Director. email: peter.yang@empact.sg

Grace Chen,Project Officer. email: grace.chen@empact.sg

Supreme Court - Q Ticket Mobile Application

This project continues from Rainbow Solutions. You may propose changes to the existing scope.

Project Description The focus of our project is to create mobile queue booking application by leveraging on location based service technology which will enable the lawyers to do self-check-in while within a pre-defined radius from the building. Currently the Queue services available for Lawyers are accessed through the Kiosk at the Supreme Court. This is a problem as Lawyers have to go to the Kiosk physically to register and wait near the Kiosk to check the queue status and access the hearing lists. There is a lot of waiting time as they do not know the timing of their hearing. By having a mobile application, the waiting time is reduced as they will be better informed of the status. This would increase the lawyers’ efficiency and productivity. Supreme Court is interested to invest in applications for Mobile Platforms as the trend is moving towards mobile.


Contact Leong Woon Loong - Senior Executive IT Manager, Justice & Law Cluster, IDA, LEONG_Woon_Loong@supcourt.gov.sg, Jasmine Lai- IT Consultant, IDA, Jasmine_LAI@supcourt.gov.sg

Avocent/Emerson - Emerson Data Center Asset and Inventory Management

Eligible for Avocent award

Introduction Emerson Network Power, a business of Emerson (NYSE:EMR), is the global leader in enabling Business-Critical Continuity™ from grid to chip for telecommunication networks, data centers, health care and industrial facilities.

Emerson Network Power provides innovative solutions and expertise in areas including AC and DC power and precision cooling systems, embedded computing and power, integrated racks and enclosures, power switching and controls, infrastructure management, and connectivity. All solutions are supported globally by local Emerson Network Power service technicians. Aperture and Avocent solutions from Emerson Network Power simplify data center infrastructure management by maximizing computing capacity and lowering costs while enabling the data center to operate at peak performance.

Some of the world’s leading brands – such as Microsoft Corp., Intel, HP, Dell, IBM, Time Warner, Verizon, General Electric, Exxon Mobil, Disney, FedEx and Home Depot – depend on Avocent technology to help them simply manage mission critical physical resources, in the data center, remote branch location, and at end point devices.

Project Description In a Data Center, there are lots of assets comprise of servers, rack PDUs, storage equipments etc. If there isn't any asset management, database or even asset tracking solution in place, the Data Center will be in a mess in no time. We will like to have the ability to take a holistic look at the entire physical data center environment and to not only understand what is happening in real time but also make intelligent decisions about future changes and investments. See Illustration below:

Screen Shot 2012-08-27 at 12.40.58 PM.png

The data center is IT’s most valuable (and expensive) asset, and you are responsible for the day-to-day operation. The demand for your services has grown steadily and so has the complexity of your job. Many professionals in your position have developed a range of ad hoc tools and techniques to manage the physical infrastructure. Unfortunately, all too often these tools are neither comprehensive nor integrated, failing to provide the real-world information needed to accurately plan and execute change.

Objective Students to understand and integrate open Data Base (postgresql) from Emerson Data Center Planner Software with 3rd party vendors database.

Students / Project Group will be provided the following:

  • Emerson Data Center Planner Software with Data Base hosted in Virtual Machine
  • 3rd Party Vendor Software & Data Base hosted in Virtual Machine
  • Physical Rack, Server, Power will be provided
  • 3rd Party peripherals / hardware will be provided
  • Software for all licenses will be provided

We have Emerson Data Center Planner Software (shown below) which addressed the above situation: Screen Shot 2012-08-27 at 12.41.15 PM.png


  • Assets / equipments which are going into or remove from the racks will need to be tracked
  • 3rd party vendor "Tracking system" hardware is setup within the rack and leveraging the setup to retrieve information and status of the equipments
  • Status of equipments will then update the Database (DB) of Emerson Data Center Planner software automatically, likewise on 3rd Party vendor database (DB)
  • Changes to the Data Center Planner Software / DB will also reflect the changes to the equipment(s) data base
  • What will be the man-hour for providing this Data Base integration
  • Propose SWOT analysis for the project

Additional work beyond scope

  • Update team on bi-weekly on project timeline
  • Program must have limitless scalability

Requirements and Considerations Students’ background should incorporate minimum on the following fields:

  • Programming Skills (SOAP, HTTP-based API interface, XML)
  • Ability to understand Software Development Kit (SDK)
  • Ability to understand Application Programming Interface (API)

Students will be advise on what is the 3rd party vendor software or Data Base to be integrated during discussion and need to sign a letter of non-disclosure agreement (NDA) form prior commencing on the project.

Contact Alvin.Cheang@Emerson.com <Alvin.Cheang@Emerson.com> Data Centre Solution Architect, Enterprise Solution Group - Asia, Emerson Network Power

Inphosoft Singapore Pte Ltd – Augmented Reality for InphoShop™

Background InphoShop™ is a software product of Inphosoft whose frontend is done in iOS and Android. It has features such as directory listing, text search and location search.

Objective, Project scope & Motivation The challenge of this project is to implement augmented reality as an extension of location search on InphoShop™ on iOS and/or Android so that the search experience is enhanced.

More Details When the augmented reality feature is turned on, the software will overlay the profiles of shop outlets surrounding the user’s current location onto the camera view of iPhones / Android phones. All of the shop outlet locations and information on their respective distances away from the user are merged with the user’s current surroundings – enabling the user to see each shop outlet relative to the real world in front of him/her.

  • Nearby search in the app starts in normal 2D view – enabling the user to view relevant nearby shop outlets as 2D listings
  • Holding the phone horizontally transforms the user’s view to an augmented reality perspective – enabling the user to experience a real time view of the shop outlets’ locations through the phone’s camera
  • Shop outlets can be further filtered by review ratings and other criteria, enabling the user to find what is wanted quickly

The above serves as a guideline; the team is welcome to contribute more ideas to enhance the product further. The team is also expected to do research to study and compare 3 to 5 popular augmented reality software libraries on their advantages and disadvantages, choose a library to use for this project, and justify the choice that is made.

Why Join Us?

  • Because you get to work on something real in the industry; not just a prototype or an idea.
  • Because you want to experience how a startup works, know how it is grown over the years to a sizeable team, and understand what pitfalls to avoid along the way to survive and thrive.
  • Because you want to get a piece of the real action of the tumble-and-rumble IT world out there, from a no-favours-bestowed, start-from-scratch company that hunts for food globally, as compared to other well-endowed, established, special-ties-with-big-boys, never-will-fail cruise ships which are being fed food one way or another.
  • Because you want to learn from software seniors who actually build software products and solutions in Singapore.
  • Because you share our values and belief of creating a future of everything with nothing but ourselves.
  • Because you are intrigued by the Inphosoft Story.

Required Skills The team has got to have people with iOS and/or Android development skills (or people who can develop such skills in double-quick time), people who can view things from an end user perspective, people who can do technical IT research, make sound analysis and conclusions.

Deliverables The finished and fully-functional software in iOS and/or Android that was enhanced from the current Inphoshop™ version that fulfills the project scope, with relevant technical documentation.

Resources The team is encouraged to work on the project within Inphosoft premises and the relevant software development hardware, software, test environment and test kits will be provided. Relevant training on the Inphoshop™ product will also be given.

About Inphosoft Created during the dotcom boom, Inphosoft accelerated mobile data adoption through more than 100 deployments globally for mobile operators, financial institutions, media companies and enterprises, building our own products and solutions along the way. Find out more about us from http://www.inphosoft.com.


  • Stephen Chan, email: stephen.chan@inphosoft.com
  • Xu Hongwei, email: hongwei.xu@inphosoft.com

Mensa - Integrated customer relationship management system

Project Information

Mensa Singapore in the midst of re-engineering our administrative processes and are looking for talented developers to help build an integrated customer relationship management system. The proposed system encompasses the collection of personal information from the time a prospect register their interest in joining our society, purchase Mensa branded collectibles on our e-shop, the registration of our admission test, to the renewal of membership. The proposed system should also enable us to conduct statistical analysis on our membership.

There will be ample opportunities for students to get exposed to the common features of a CRM, thus building up on the experience relevant to the industry. The project will be guided by several of our management committee members who are current IT practitioners and serves as a good networking platform for the students.

About Mensa Singapore

Mensa Singapore was registered in 1989 and is recognized by Mensa International to be one of only twenty countries worldwide to qualify for full National Mensa status. There are currently over 3,000 Mensans in Singapore, and growing. Mensa gives you a chance to meet people of like minds that you might normally not get to meet. Our Junior Mensans have a wide range of activities designed to stimulate their young intellect and increase their social skills. There are also many opportunities for teenage Mensans and those in their 20s to be proactive in participating as well as organizing their own activities.


For any questions related to the project, please contact:

  • Jeff Hong (Jeff.hong@mensa.org.sg)
  • Martin Lee (martinlee@mensa.org.sg)

SMU Macness CCA - SMU iOS app

SMU App v2

Macness is the Premium Club for Apple-product users in SMU and is formed by a team of Mac enthusiasts from the Singapore Management University. Macness organises seminars, events and provides assistance to users on mainstream Apple-products.


The objective of this project is to allow SMU iOS users to gain access to essential functionalities of SMU administrative and academic services. Since there is a tremendous increase in mobile adoption, Macness would like to enhance our current application by expanding the feature set of the application. By allowing the students to interface through an application, they will be able to embrace mobility at any point of time, without needing to access to their computers.


  1. Room Booking function
    1. Allow all existing functionalities to be executed through the application
    2. User to browse available rooms
    3. User to make bookings of desired room
    4. User to confirm bookings of room
    5. User to cancel bookings of room
    6. User to be able to select module group mates (list of favorites) to confirm room booking.
  2. Location maps function
    1. Allow users to lookup the locations of key offices/facilities/SR/GSRs in school.
      1. Filter based searches: GSR for 5 pax, show nearest location
      2. Availability of GSR for booking can be an added feature.
    2. Be able to know current user location and directions to destination
  3. CCA Event board - This feature aims to provide an alternative platform for information dissemination and to enhance student activities.
    1. Allow CCAs to publish their future activities on the application
      1. Images
      2. Videos
      3. Posters
    2. Allow for link to sign up pages.
    3. Allow CCA to access a common page/account and to post their information up.

Additional functions:

  1. Boss Bidding function
    1. Allow users to browse all modules
    2. Allow users to bid for modules
    3. Allow users to amend bid amount.
    4. Allow users to check their results.
    5. Boss Analytics report
  2. Event Scheduling function - The application will provide the ability for students to download their class schedule and/or exam timetables into their devices calendar
    1. Allow users to download and view timetables and location of classes.
    2. Allow users to schedule meetings with group mates.
    3. Allow users to share calendar and browse through group mates schedules.
      1. For example, a consolidated view of all group mates’ schedules, indicated with different colors, will identify the common available time slot.
  3. eLearn CMS
    1. Allow students to access eLearn through the application.
    2. Allow students to download course materials
    3. Allow students to print remotely from device.

Technical requirements Students would be able to suggest their preferred development tools.

Resources 2 iPads will be loaned to the team. MacBook will be confirmed at a later date.

For more information


  • Derek Lee derek.lee.2009@smu.edu.sg
  • Hu Jiaming jiaming.hu.2009@smu.edu.sg

Zension - Apparel Marketplace

Project Objective and Motivation

Our company is currently keen to explore a novel concept in pre-owned apparel trading. We’re exceptionally interested in turning this project into a real-world, fully functional site + app.

Essentially, we aim to create an online apparel marketplace whereby users can buy, trade, or sell their used apparel using virtual credits (of currency equivalent) – and the marketplace is self-governing and self-sustaining.

Users of the marketplace can essentially list apparel they have for sale, and an asking “price” in credits, and as such, receive payment in credits upon a successful transaction. These credits can then be used to purchase apparel from other users, or can be used to top-up an apparel trade of a higher value.

Some features which we envision to have are:

  • Individual user profiles with “for-sale” and “for-trade” listings
  • Credit-centric marketplace functionality
  • Ability to buy, sell, and trade between users
  • Capability to purchase credits using real money via a payment gateway (i.e, PayPal) in the event user does not have enough credits

Searching of objects by colour, size, apparel type, etc In short, we’re building a whole environment for users to carry out consumer-to-consumer commerce within our boundaries.


Provide solutions to improve the efficiency of the business unit by streamlining the some of the key business processes. Students could use technology tools or create applications which could integrate various business functions to eliminate human errors and bottlenecks as well as to improve resource management. Some main features include automation of report generation, statistical tool for trend analysis and resource management function.

Students would be encouraged to design and recommend solutions for the current business processes and apply their knowledge in a corporate situation.

Project Description and Details


As above. We’re open to tossing of ideas and exploration to add other features.

We’re exceptionally inclined additionally towards stuff like:

  • User-to-user messaging
  • Buy/Sell/Trade feedback
  • Discussion board (linked to user accounts)
  • A killer interface. Use HTML5 + CSS3 if you must, just make sure it looks awesome.

Key Data Requirements:

Process trades (buy/sell/trades) of apparel. Be able to sort through/search data based on specific criteria. Facilitate communication between users, and have stateful tracking for everything.

Key Technical Requirements:

As long as it runs on a standard Linux cPanel server. We’ll provide the hosting accounts with unlimited resources; if you need it, we’ll buy it.

Other Information

Mobile-capable responsive sites are a huge plus. Really, really huge plus.

Project Deliverable

Working prototype + interface of the site.

Contacts Kelvin Leong <kelvin@zension.com> Eligible for Zension award for best project in both term 1 & term 2

PricewaterhouseCoopers - Automation Project

About Us

As a leading professional services firm in Singapore, PwC has a team of multi-disciplinary professionals with specialist knowledge, in-depth local market knowledge and proven expertise that enables us to address our clients’ specific needs, coupled with insights into market place developments and global opportunities. We provide a wide range of industry-focused integrated solutions to client issues, which leverage on our competencies in Transactions, Performance Improvement, Crisis Management and Taxation to enhance value to our clients.


Provide solutions to improve the efficiency of the business unit by streamlining the some of the key business processes. Students could use technology tools or create applications which could integrate various business functions to eliminate human errors and bottlenecks as well as to improve resource management. Some main features include automation of report generation, statistical tool for trend analysis and resource management function.

Students would be encouraged to design and recommend solutions for the current business processes and apply their knowledge in a corporate situation.


1) Report generation: this function will serve to automate report generation. This report usually consists mainly of review findings and we would like to standardize the finding descriptions across the business unit. This process is currently manual. This function should be able to allow user to pull out information from a database to piece together a report and also ensure that reports generated are of a standardized format.

2) Statistical tool for trend analysis: This function is required to categorize the review findings of the financial year. The objective is to generate graphical results of the review findings based on various classifications.

3) Resource management: This function should help project managers to allocate team members to projects and use it as a tool to see the availability of each team member. This function should also be able to help the project manager track project progress according to project timeline.

Technical requirements

Students would be able to suggest their preferred development tools.


  • Meryl Kwek Gek Theng meryl.gt.kwek@sg.pwc.com
  • Doris Soh doris.yy.soh@sg.pwc.com

UXArmy – Automated remote web usability test

Project Information

Traditional laboratory-based web usability tests are time consuming and costly to conduct. Yet, the usability of websites are critical for site owners to maintain a competitive edge in retaining users. UXArmy is a start-up whose objective is to create a platform that facilitate the testing process cheaply, quickly, and with detailed information collected automatically.


Through the IS480 project, we expect students to create a proof-of-concept prototype of this web usability testing platform. The platform will comprise of three components:

(1) Tester interface – where testers are recruited and participate in a usability test project,

(2) Client interface – where clients of the platform can login to create a project and access the test results,

(3) Administration interface – where our staffs are able to manage clients’ accounts, projects, and access to all test results. The end product from this project should at least support the basic functions outlined in a functional specification that we will discuss with each team prior to project commencement.


Besides being able to apply knowledge and skills learnt through their courses at SMU SIS through this project, outstanding students will be invited to join us as co-founders at the end of the project. Thus paving the way for their career upon graduation. There is a valid business case for this product and we will share it along the way.

For any questions related to the project, please contact:

  • kulshreshtha.kuldeep@gmail.com (Kuldeep) or
  • jeffhong83@gmail.com (Jeff)

Tanglin Trust School - Memory Island

Who are we?

Learning support specialist teachers based in a large International school in Singapore. We are qualified teachers with special needs qualifications and many years teaching experience.

What are we designing?

We are interested in developing an online application to support children with special needs. This will work on developing working memory which has been proven to be a critical factor in academic progress. At present there are some unsatisfactory websites and CD ROMS on the market. These are not child friendly and do not track the children’s progress effectively.

To read more about working memory: http://tracyalloway.com/tracyalloway.com/Welcome.html

Designing an online application for children, parents and teachers

This is an animated online game for children with a number of characters and different settings appealing to children. The interface would need to be child friendly and with audio and visual feedback.

Children are required to play a set number of activities over a set time period. The games would adjust to the children’s ability and score. There would be opportunities for parents and teachers to monitor and track progress.


  • Responsible, innovative and highly motivated team players
  • Committed team who possesses the drive to lead a project to fruition


  • Affable and supportive staff who are able to meet with the team regularly to provide advice and strategic direction though teams will be given considerable autonomy and freedom during the span of the project
  • Free food and beverages during discussion sessions!


Mrs Raman Tanglin Trust School Dover Road Singapore Vidya.Shankararaman@tts.edu.sg

Standard Chartered Bank - iLab@SMU

Standard Chartered Bank
Standard Chartered Bank @ iLab

iLab@SMU is a collaborative partnership setup in 2006 by Standard Chartered Bank and SMU to create a hotbed for business, technology and financial innovations that will be rolled out across the Bank's network in Asia, Africa and the Middle East, while delivering on the Bank's commitment and belief in talent development. The collaboration creates opportunities for students to experience the corporate environment as they work on projects to solve real-life business problems with the Bank.

iLab@SMU has sponsored close to fifty IS480 projects since its inception in 2006 and had generously recognized and rewarded excellent performance from IS480 teams and individuals that delivered exceptional results in their projects.

Got ideas? Talk to us about it!

Come to us if you want to explore project possibilities. A number of iLAB projects have been initiated by YOUR ideas, and then refined through interaction with SCB professionals.

Requirements for ALL iLab@SMU projects :

  • Passion and Willingness to explore boundaries of innovations
    • New tools, Development environment
  • Academic Modules pre-requisite
    • IS203 Software Engineering
    • IS301 Enterprise Integration

Contact: Koh Lian Chee - lckoh@smu.edu.sg / ilab@smu.edu.sg

Drop an email to me to arrange a time with our staff to find out more about the Standard Chartered Bank @ iLab!

Global Call to Action Against Poverty - Mobile eBook App

Global Call to Action Against Poverty The Global Call to Action Against Poverty is a civil society alliance that challenges the structures and institutions that perpetuate poverty and inequality. With campaigns in some 100 countries, GCAP calls for action from world leaders to meet their promises to end poverty and inequality. It is the the world's largest network of anti-poverty coalitions. For more information, visit www.whiteband.org

CHALLENGE 1-A : Whiteband.org - Content Management System & Interactivity

The GCAP website – www.whiteband.org – is an integral part of the organisation's communications strategy. It updates constituents, provides national coalitions with a platform to share information and is a source of information for the public. In its current state, the global website has most of the features it needs, but is not very user friendly. Some space is wasted and it is difficult to feature multiple items on the same page. The website must clearly inform readers about the issues and provide resources to take action.


Your challenge is to

  1. provide greater interactivity
  2. make it easier to update
  3. link the website to GCAP's social media properties

Deliverables Overview

  • Develop a flexible content management system that is easy to use for content producers
  • Produce a site that is easy to read and interact with for users


  • Wider design template to allow for increased display of content
  • Develop a home page
  • Change the current slideshow to an easy-to-update rotating banner that includes GCAP branding

and images from featured stories” section. Refer to onesingapore.org's home page for an example

  • Fix the RSS feed
  • Fix search functionality (it does not currently allow for spaces)
  • Design and make a cleaner looking area for social media and interaction (twitter, facebook, rss,

contact form, newsletter signup, press)

  • Create links between website, Facebook and Twitter. New web posts should be automatically

picked up in social media feeds.

  • Optional: optimised version of website for mobile

The GCAP website runs on Drupal.

CHALLENGE 1-B : Website Internationalisation - “Babel Fish”

  • Create links to 'duplicate' version of website in Arabic, French and Spanish
    • Can use online translation tools
    • + ability to insert new content created in that language
    • Content Management System should ideally have language options

CHALLENGE 2 : Act Now for The World We Want Beyond 2015

Multimedia Content Managment and Social Networking Interactivity


Background In 2000, the UN produced a document entitled the Millennium Declaration, which was an attempt to highlight the most pressing needs facing humanity at the turn of the millennium. Later that year and into the next, they produced a set of 8 goals around these principles that came to be known as the Millennium Development Goals (MDGs) which was historical in that it was the first internationally recognized document to highlight a set of goals to end poverty.

The MDGs have had a mixed record, but they have been successful at garnering some popular attention around the need and also the possibility that humankind can end poverty in this generation. These goals are set to expire in 2015 and the international community has recognized a need to have a new development agenda in place once the MDGs expire. GCAP’s role in this process will be to facilitate global discourse and ensure that citizen voices and civil society are heard and have a key participatory role in the conception and creation of this new development agenda.

The Challenge GCAP is exploring a new campaign centered around the post-2015 agenda and we would like to create a micro-site to facilitate online participation in this process. We have purchased the domain name www.worldwewant2015.org and would like that to be a stand alone portal similar to the Stand Up Take Action website:


Overview The World We Want website should be an interactive space, with multi-media content management and social networking interactivity.

Details Functionality may be similar to standagainstpoverty.org, though there is space for new innovation. Features include:

  • Video and audio upload so users can broadcast their vision for The World We Want and their

contribution to a global discussion around post 2015. This video and audio should be autofed to the site, with the most current or most popular videos and audio automatically going to the front.

  • Photo upload for the same purpose
  • Interactive map that allow people to have a simple profile where they can voluntarily show where

they are in the world, broadcast events, or coordinate actions together in a specific city or location. This could be a similar function to “meetup” which allow people to coordinate together. The hope would be that people use it to coordinate events around the world we want, and take some action to then publicize and broadcast these events.

  • If possible, some conceptualization of a text contribution system as well. Either directly via email, or

message board style so people can also type in their contributions.

Data management behind the front facing system should be simple but also detailed in order to capture:

  • general information from each user such as location, age, sex and other important demographic

data that could be used to ensure we can accurately represent the stories and contributions and use the information in advocacy work. For example, we wanat to be able to make general statements like, X number of videos submitted from Ghana” or X number of women globally are calling for The World We Want.

  • General data about topic of contribution in an attempt to classify issue areas that are important to

the citizens who are participating.

The back end should be easy to manage (for example, we should be able to turn moderation on and off, depending on what’s needed, and also have flexibility to have people log in to register events, or have it open). We should also be able to view the information in the back end in a versatile and relatively user friendly way, being able to sort events by country, topic, constituents participating, etc. We can provide more specific information about fields as we go along. People should be able to easily upload photos and videos from their events (via a youtube/flickr stream), and these in turn should be tagged by country, theme, and constituency, and also autofed into the relevant area of whiteband.org in the act section.

We would also want to explore the possibility of mobile phone integration into this consultation and collection space so that people can contribute via a mobile device.


Contact Michael Switow, switow@gmail.com, 9070-1724 Zach Hongola, zach.hongola@whiteband.org, skype: zhongola Caitlin Blaser, caitlin.blaser@whiteband.org, skype: caitlinblaser

Senior Lecturer Pamela Lim - Mobile eBook App

Kudotsu Kudotsu is a platform for textbook publishers, teachers and students to interact and download teaching materials for their lessons. Kudotsu is designed for students to embark on the following projects:

Features As most mobile devices come with both high-speed mobile broadband, Kudotsu would like to explore on harnessing the abilities of such devices taps on such capabilities. The applications should:

  1. be developed on Samsung Galaxy Tab (Android)
  2. Kudotsu Interactive eBook
  3. Publish Management System, Teacher's Management System and Student Management

User groups

The application comprises of 3 main user groups; namely Publisher, Teachers and Students

  1. Publisher can publish textbooks in the applications based on subjects. Quizzes and practices could be included in the textbooks.
  2. Teachers can access to these textbooks and select chapters of different eBooks of their choice and compile into their own textbook.
  3. Students can register with their teacher and purchase the eBooks compiled by their teacher for their classes.


  • Sam Yong Zhi, email yongzhi.sam@gmail.com
  • Pamela LIM <pamelalim@smu.edu.sg>


Crowd Sourcing Driven Social Applications - K-Pop - Learn Foreign Languages the FUN way We are adding TWO new very exciting FYP projects related to crowd sourcing-driven social applications.

  • This is a social application for video tagging and language learning. There's a Twitter/K-Pop project currently ongoing at LARC, and this project is intended to further this effort by bringing in crowd sourcing. In a nutshell, ...
  • Imagine learning Korean language by listening to and singing along your favorite K-Pop songs on your laptop or iPad/Android tablets. You sing along and get a score for your singing at the end of the session. You can replay the music video and practice certain verses, certain segments.
  • Users of these applications can also contribute their own English phonetics (of the original lyrics), participate in creating learning materials, get recommendations for new learning lessons based on your preference, your own learning patterns, and social influence.
  • We want this to be developed as "games" where you can "play" language learning fights/wars/tournaments, collect coins/lives and Level Up, team up with friends to tackle NEW language learning challenges. We want these applications to be accessible via browser or what not on tablets (iPad, Android).
  • We want this system to be able to support other languages as well, though, within the scope of Term 2 FYP, we probably will stick to K-Pop in alignment with our research projects. We're open to any suggestions and will definitely provide more complete descriptions within the next week.
  • Last updated: 5 September 2012 (Kyong Shim)
  • Do you like music? K-Pop, J-Pop, Canto-Pop, Lady Gaga, Jason Mraz, Justin Bieber! Imagine yourself as a cool DJ in a virtual 'club' where you can not only create your own music play list of the latest hit songs from around the world but ALSO put together cool music mix by combining segments from several songs and share with the world.
  • This application will allow you to log in using your Twitter or Facebook account and show you all of your Twitter and Facebook friends sharing similar music tastes with you. Not only that, you can spice up the mix by adding your own commentary or singing, save it, play it, share it, post it to Twitter and Facebook, let the world vote for you if you've got really cool music mixes. This application will allow you to create your own Channel, to which your social networking friends or even distant friends subscribe to your channel and listen to endless list of your creative music mixes, post Twitter or Facebook comments live.
  • You will get a nice dashboard summarizing all the comments on your music mixes, see cool visualization of all of your listeners and what they're talking about your music.
  • You can co-produce music mixes with your friends.
  • Last updated: 5 September 2012 (Kyong Shim)

Mobile Analytics (LARC: Kyong Jin Shim)

  • Build a context-aware shopping recommendation system with capability to source data from Facebook.
  • NOTICE: This project is getting pushed back to 2013-2014 Term 1.
  • Last updated: 5 September 2012 (by Kyong Shim)

Contact Kyong Jin SHIM <kjshim@smu.edu.sg>

Tan Kin Lian & Associates Pte Ltd - Monopoly Guru

Platform: iOS (iPad), Android (tablet) or Windows (desktop or laptop)


Tan Kin Lian and Associates (the Project Owner) offers this project as a IS480 project for a team.

This project is to develop the game Monopoly on any of the selected platforms using a special presentation conceptualised by the Project Owner to allow participants to learn the strategy of property investment.

The project team will be invited to play several rounds of the Monopoly game on iPad for three hours to get a feel of the intricacies of the game.

A prize of $1,000 will be given to the project team, if the final product is suitable to be deployed in any of the application store.

If it is to be deployed, the Project Owner will apply for a license from the copyright owner of this game, for the game to be commercialized.


Contact Person Tan Kin Lian Email: kinlian@gmail.com

TEDxSingapore - Project Connect 2 & Project X-Quest

TED and TEDxSingapore TED and TEDxSingapore are non-profit organisations dedicated to Ideas Worth Spreading. TED hosts two annual conferences and posts over 900 TED Talks online at TED.com with over 300 million views to date. TED also initiates projects and initiatives that seek to leverage the power of ideas to change the world. TEDxSingapore is an official licensee of TED founded in April 2009 and numbering many thousands people today. To date, we have hosted 11 idea events, platformed over 40 speakers and performers such as Inch Chua, the late Dr. Milton Tan and many others. The TED community in SIngapore has grown to over 8,000 people over 2.5 years and they meet this face-to-face through our idea events, and are connect online via our social networks on Facebook, LinkedIn sites .

Project Connect 2

Problem/Challenge : The mission of TED and TEDxSingapore is to connect thinkers and doers together to build a better future. We seek to do this simply, meaningfully and powerfully. Online our community is connected mainly through Facebook, LinkedIn and Twitter. There are also profile pages and conversations platforms on TED.com. However, these social networks are not purpose-designed to connect mass numbers of people effectively or meaningfully. For example, we would like to enable the community to find and connect with people based on common passions, or by common interests in Talks or community initiatives like the TED Prize, or any project ideas initiated by people.

Project X-Connect: objective and scope : To continue the design and launch an online social network platform that complements that existing social networks. Most importantly, this platform will enables members of the community to find and connect to others in more meaningful and useful ways that general social network platforms cannot do. Also members will be able to find and connect with each other based on common interests, passion and other fields. They could also connect based on common interest in particular topics, Talks or initiate or join project ideas like the TED Prize. It is envisaged that community members will be able to incorporate or ‘pull’ information on a permission basis from their existing profile pages on FB, TED.com or LinkedIn without having to retype and reenter this information from scratch. A first basic phase of this online social network is being done by a x480 team and will complete this by Dec 2011. Continue with Project Connect taken by team Discover Linkage in term 1 2011.

What is the opportunity for you? To build and launch a new and complementary community connection platform to help thinkers and doers find and connect with each other in more relevant, meaningful and purposeful ways. There are numerous opportunities for yet-to-be-imagined functions and features that you can innovate and build.

Who would this opportunity suit? Dynamic students who have interest and passion in social networks, building communities of purpose, and in conceptualising and designing new frontiers in connecting people Skills and interest in website and database design and programming, user interface design, and relevant technologies and languages. Ideally students who are passionate about ideas and familiar with TED.com

What can you do next? Look at the existing social platforms and web assets: http://www.ted.com/profiles http://www.ted.com/profiles/9 http://www.facebook.com/TEDxSingapore.sg http://www.linkedin.com/groups/TEDx-SINGAPORE-1875601

Project X-Quest

Problem/Challenge : The mission of TED and TEDxSingapore is to connect thinkers and doers together to build a better future and build communities, Online, they are connected mainly through Facebook, LinkedIn and Twitter, and conversations platforms on TED.com. We are continually interacting with the TEDx Communities, globally and locally, and engaging them with interactive questions and seeking their collective responses.

Project X-Quest: objective and scope : To build and launch a new application for engaging and interacting with the global TED community, posing various questions, then gathering and displaying their responses in a visually compelling and informative way. Participation in this could be directly from a website and possibly through users' twitter accounts, FB or iPhone apps.

Who would this opportunity suit? Dynamic students who have interest and passion in community engagement and data visualisation. Skills and interest in website design, graphics user interface design, information visualisation, and relevant technologies and languages. Ideally, students who are passionate about community and familiar with TED.com

What can you do next? Investigate websites like: http://www.smithmag.net/sixwords/ http://www.number27.org

General information about TED & TEDxSingapore

4min TED video http://www.TED.com/pages/view/id/129 1min video trailer http://bit.ly/TEDxSingaporeTrailer Straits Times feature http://bit.ly/TheStraitsTimes TEDxSingapore idea events http://www.TED.com/tedx/groups/21.html

www.TEDxSingapore.sg www.TED.com


Dave LIM Founding Curator, TEDxSingapore ~ for passion, for people, for purpose

email ILoveTED@TEDxSingapore.sg

Exilant Technologies Private Limited - TEACH on iPAD


iPad to revolutionize the way kids learn! A new Teaching Pedagogy.

The project is about “Introducing a brand new way of teaching Primary, and Secondary, using iPad”. The Team needs to develop an iPad-based framework to publish any content that can provide extraordinary interactive experience.


  • Design: Create a platform where content can be plugged in.
  • Technology: iOS Native App Development, integrated with Industry Standard eBook formats such as ePub / XML.
  • Data Storage: Use SQLite as Database. Usage of Amazon S Cube (Simple Storage Service) or a file/folder structure to keep Videos & Multimedia is also recommended.
  • User Interface: The technology can be as complex as it can be; while the user interface should be as simple and intuitive as it can be.

Exilant would help you with Technology. We need creative minds from SMU. Prior experience in iOS/ Android App development is preferred.

About Us:

Exilant Technologies was founded in 2004. The world's most admired consumer electronics company is our customer. Our presence is in Singapore, UK, and USA. We are headquartered in India. Our development center is in Suntec City. This project is our first venture with SMU. We hope to be thrilled in working with SIS/SMU Talent.

About You: We expect you to be inquisitive, learning, agile and self-motivated. We expect your participation in brainstorming sessions, design discussions, ideas contribution. You are the one we need, if you are self-motivated to

  • Explore the market for similar apps (applications)
  • Cut-copy-paste and test code snippets from Google
  • Read/research better ways or features to code in iOS


  • App - This would be the presentation layer. Similar to any bookshelves/ books app such as iBooks. Intelligent and Interactive features would be built in it.
  • Data - ePub with intelligent tags. Multimedia files storage. SQLite/ Amazon S3.
  • Catalogue – Intelligent Meta tags to relate content across books. An user administration GUI to maintain Meta data.

This is the framework to begin with. It would be you to evolve this further. Framework.png

<span">Results from 3 Months hard work:

You Learn

  1. To be a iOS/ iPad Programmer
  2. To execute project from Requirements, Design, Develop and Test
  3. Industrial Software Development Experience

We Get

  1. iPad App (Initial Version)
  2. Creative Ideas for an intuitive and appealing App
  3. Experience in working with talent at SIS

What are you waiting for! Jump in!


<span">Immerse yourself and explore the innovation that touches children!!!

For further details contact:

  • Azhagarasan Annadorai Associate Vice President
  • Email: azhagarasan.a@exilant.com
  • HP: +65-92719219
  • Exilant Technologies Private Limited , 9 Temasek Boulevard, #09-01 Suntec Tower Two, Singapore 038989
  • www.exilant.com Tel: +65-64071415 Fax: +65-64071501

Prof Richard Davis K-Sketch - Animation for the Rest of Us



K-Sketch allows ordinary computer users to create informal animations from sketches. The system has been highly tuned to allow a wide variety of animations to be made quickly and with little learning. A prototype of the system (for Windows only) and videos describing its use can be found on the K-Sketch website. A new version of the system that runs on many platforms through a web browser will soon be released. This new version is being built to run in Adobe's Flash player and Adobe AIR.

K-Sketch Prototype User Interface

Click here to see it live!

Project 1 Title: Animation Sharing Web Site

New K-Sketch users need an easy way to get started. The goal of this project is to build a web site that will introduce new users to K-Sketch and give them an environment for organizing and sharing their animations. This site should provide a tutorial for using K-Sketch (a written tutorial will be provided for reference), an easy link to the K-Sketch application, and facilities for managing and sharing animations. The animation management interface will serve two classes of users:

  • Novices who are learning about animation. These users need to maintain a small number of animations and share them with friends.
  • Teachers who ask their students to create animations as an exercise. These users need to create "assignments" that will be given to other users. The animations created in these assignments will be managed as a group.

This web site will be deployed on cloud computing infrastructure, and will become an important part of the K-Sketch project!

Prerequisites: Students must have an interest in designing user interfaces and experience in building and deploying web applications to Google's App Engine.

Timeline: about 6 months.

Contact: Richard C. Davis (rcdavis@smu.edu.sg, tel 6828 1967), SMU Assistant Professor of Information Systems.

SMU - Alexandra Health T-Lab

Alexandra Health Logo.jpg

Alexandra Health, together with the School of Information Systems (SIS) at the Singapore Management University (SMU) have established a partnership since May 2010 to work together to demonstrate fresh and better ways to serve and satisfy patients whenever they are interacting with the Alexandra Health system. Through this partnership, a joint mechanism known as the "T-Lab" has been established that enables students, staff and faculty of SMU's School of Information Systems (SIS) to team with professionals from Alexandra Health to work on a continuing series of projects to improve service delivery, quality, productivity and experience.

Come and talk to us if you are interested in working on a project aimed at adding value to the delivery of healthcare services.

Contact: Koh Lian Chee - lckoh@smu.edu.sg

  • Academic Modules pre-requisite
    • IS203 Software Engineering
    • IS301 Enterprise Integration

Kevin Steppe - Distributed Form Processing using Image Snippets

This is a distributed data entry based on the scanned image of a physical document. It will make use of technology and networks to accomplish a simple data entry task in a distributed, cost effective way. After a physical document is scanned into a image compression form, the various parts of the scanned image are cropped into image snippets. These image snippets will then be sent to our various offshore offices for data entry. Once data entry has been completed by offshore offices, the data will be sent back to the primary office and consolidated to have complete data for the scanned document. For example, suppose we want to capture the Name , Age, IC number from a handwritten form. Following will be the typical flow:

1. Scan the form in Singapore and assign a Unique Identifier to the scanned image at main site

2. Crop the various parts of scanned images such as Name, Age, IC and assign a sub identifier.

3. Send these cropped images over the network to offsite which could be anywhere

4. Provide a simple application where user can enter the data based on cropped image displayed on screen

5. Generate a file with Data & sub-identifier and send back to main site

6. Consolidate data from sub-sites and tie back to unique identifier at main site.

The following are expected: 1) discuss with us to understand/clarify the requirements and processing needs. 2) propose a solution with POC/prototype based on

  * java and swing
  * java imaging 
  * MS-SQL

Contact through: Kevin Steppe (kevingsteppe@smu.edu.sg)

MobiPlore: Mobile Social Networking and Gaming Platform

  • UPDATE [31 August 2012]: This project IS TAKEN.

MobiPlore: A mobile social networking and gaming platform for the elderly The vision of MobiPlore is to provide an easily accessible, user-friendly social networking and gaming platform for the elderly. The platform shall provide mechanisms for socializing via messaging, chatting, forming interest groups, creating events, and sharing photos and comments. The first core part of this project concerns development of a couple of social games (e.g. one word game and one card game). It shall be available on MobiPlore's core platform. The second core part of this project concerns data collection and business intelligence. All user activities shall be logged and later be analyzed for analysis. In particular, data concerning users' game play shall be analyzed for evaluating their cognitive activities (potential end users of these analyses: doctors). Additionally, social network analysis (on top of social activities such as message inter-changing, leading groups, event organizing and participation in activities) and sentiment analysis (on top of messages exchanged, comment postings) shall be performed and the results shall be made available in a form of report (potential end users: users themselves or doctors or family members, in order to monitor activity patterns and mood changes). Access control shall be implemented so that users can restrict access to their private information (such as SNA and sentiment analysis) to certain members of their friends group or community. The social features such as interest group formation and event organization shall alert users, based on time, location, and social relationships (e.g. your friends Bob, Chuck and Dave are organizing a fishing trip next Wednesday and you've indicated fishing as your favorite activity, check it out). The platform shall also provide a personal Activity Log, which logs a year worth of activities each user participated in. We envision this platform to be quite 'mobile', available on mobile pads or phones. The specifics of the two games shall be decided upon further investigation and discussion. In an effort to make this platform "user-friendly" towards the intended audience, we want voice recognition implemented in various places. For instance, when playing both games, if voice commands could be used to perform certain actions, that would be great. Also, in messaging or chatting, the use of voice command to pick whom to speak to or instruct basic commands (help, call 911) would be highly desirable. Use of some third party tools for voice recognition is a possibility. For more information, please contact the below individual(s). This project is open to teams desiring to complete their FYP in Spring 2013 or Fall 2013.


  • Kyong Jin SHIM <kjshim@smu.edu.sg>
  • Sponsoring company: MobiPiazza, LLC

MobiSupermarket: Magento-based online e-commerce store with custom social media marketing management tool

  • UPDATE [28 August 2012]: This project IS TAKEN.

MobiSupermarket: A Magento-based CRM platform enhanced with custom social media marketing management tool We are looking to build a Magento-based online e-commerce store. Specifically, we're looking for a talented team of coders wanting to learn how to set up and configure an enterprise e-commerce system with a large back-end database. The team will be designing and developing "social media" extensions (Facebook, Twitter, etc.) to work with the existing platform. A major extension to this platform will be the development of "social media marketing campaigning" tool, which will be used by Marketing students, faculty, executives to implement marketing strategies. This extension will provide a user interface where non-technical end users can inject marketing strategies. It shall also programmatically take the request and render the marketing campaign in various parts of the e-commerce store interfaces. It shall also gather feedback from the store users (i.e. as a result of displaying coupon XYZ, per marketing strategy 123, how many store users actually ended up buying this item?) and perform business intelligence to generate a report showing which marketing strategies worked and which did not. MobiSupermarket thereby provides a platform for students, faculty, and other types of users to learn how to implement social media marketing strategies in e-commerce stores. As a starter, this tool is going to be used in professional degree programs for teaching purposes. For more information, please contact the below individual(s). This project is open to teams desiring to complete their FYP in Spring 2013 or Fall 2013.


  • Kyong Jin SHIM <kjshim@smu.edu.sg>
  • Sponsoring company: MobiPiazza, LLC

Advanced Digital Science Center - Places Around Me

Places Around Me

Places Around Me

We are pleased to invite you to join our project Places Around Me (PAM). PAM is an iOS application that provides integrated information about restaurants, places of attraction, places of entertainment and shopping centers in Singapore. The application aims to be a compact and reliable guide for tourists as well as general mobile users who want to search for places of the above categories.

Use Cases

PAM can help you find nearest Korean restaurants and corresponding price ranges with keyword "Korean" under restaurant category. It can also recommend to you places of entertainment such as karaoke places with high ratings and good reviews. PAM can bring the tourists to many attractive places around Singapore and if they need shopping, ask PAM as well!

And we need your talents to make it happen!

System Overview

PAM is made of two main components: the back-end information search engine and the front-end iOS application. For the front-end component, no worries if you have no experience in iOS development. It is a learning opportunity and you are welcome to pick up new skills. If you have difficulties, we are definitely there to help. For the back-end component, we will provide you with some raw data for restaurants, places of attraction, places of entertainment and shopping centers. Not sure how to build a search engine? No problem. Again, you can learn it. We already have experience in building search engine for restaurants, hence you will definitely receive in-need support.


The Advanced Digital Sciences Center (ADSC) is a center for research and innovation affiliated with the University of Illinois at Urbana-Champaign. ADSC's vision is to transform the way people and organizations use and interact with information technologies and contribute to the advance of the knowledge-based economy in Singapore and beyond.

The contact person at ADSC is Mr Hoang Tao at hoangtao@adsc.com.sg. Interested students may also direct your queries to Prof. Hady LAUW at hadywlauw@smu.edu.sg.

Advanced Digital Science Center
Advanced Digital Science Center