1415T2g1 South Korea/Project Teams/Team 2/Companies
IS427: Technopreneurship Study Mission South korea
| About Us | Our Companies | Our Reflection |
Contents
Auctionory
About Auctionory
Founded in 2013, Auctionory is a Korean online marketplace for translation services. It serves as a middle-man to match translators to people wanting translation services. It has 2 offices, one in Seoul and the other, in Silicon Valley. In the same year, they have been awarded the "Top 100 startup 2013" and was invited to the Korea's biggest start-up convention "BeLaunch" in 2014.
Business Operations Model
Auctionory provides a one-stop platform for all its clients' translation needs. It initially goes through the client's requirement, and then determines the appropriate channel to conduct its translation services.
It relies on 3 primarily platforms for translations - through translation agencies, translation API services as well as their own Auctionory community.
Translation Agencies
It leverages on the existing expertise of translation companies to provide professional translation services for their clients.
Translation API Services
It makes use of existing APIs available to provide quick translation services.
Auctionory Community
From our research, this is Auctionory's core business. It provides a community for freelance translators to find jobs, and for clients to hire translators without paying hefty amounts to an agency.
Their social media presence are primarily focused on Facebook, Twitter, LinkedIn and Google+. They also run their own translation community platform at LangTask.com.
Clients get connected to translators by first posting the job and stating various requirements. After which, based on a matching algorithm, profiles of freelance translators suitable for the task will be provided to them. Clients can then select from the list of translators available and be linked up to them on their platform. They are then allowed to directly connect to the freelancers by their own accords to determine the next course of action.
CEO and Founder - Ronald Yang
Auctionory is led by their CEO and founder, Mr. Ronald Yang.
Mr. Yang attained a Bachelor of Science (Computer Science) as well as an Masters of Business Administration (MBA) from Ashland University.
Previously, he was an International Relations Officer at NetSarang Inc. and a Marketing Manager at Vector Korea IT Inc. before starting Auctionory.
Being a Korean studying in the United States, he noticed that there were many people out there in need of translation services. However, most professional translation services cost quite a bit and have to go through agencies to hook them up to translators. Furthermore, there are translators out there who are looking for jobs to do, however, without the necessary contacts in these translation agencies, jobs are hard to come by. Driven by this belief, he left Vector Korea IT Inc after more than 5 years to prove his believe, to create a community for translators to find translation jobs and conversely, for clients to find good translation services at competitive prices.
References
P.S <insert more sections based on the research>
