AY1516 T2 Team YSR
People Analytics
Ever since the dawn of the Age of Analytics companies have used data to drive decision-making for organizational functions such as operations, sales, marketing, and finance. Human resources, however, has traditionally been an analytical backwater (only 5% of HR decisions are based on analytics). This is being disrupted by a new wave of analytics – people analytics.
People analytics is a rapidly growing area of business intelligence and big data technology. It uses various facets of people-related data to optimize business outcomes and solve business problems. The application of people analytics with new techniques such as predictive behavioural analytics has helped organisations to save millions of dollars while improving attrition rates, employee engagement and identify underlying training requirements.
Sponsor - TrustSphere
TrustSphere is the widely recognized market leader in Relationship Analytics. TrustSphere enables forward thinking organizations to unlock the inherent value of their own networks using next generation technology. The solutions provide real-time intelligence and insights which help clients across the globe improve salesforce effectiveness, enterprise-wide collaboration and corporate governance. They deliver their solutions through leading technology and business partners including IBM, Salesforce.com and SugarCRM. The motivation behind this project is to assist TrustSphere in verifying the effectiveness of their product through other statistical techniques, and potentially discover other areas of product development.
