Difference between revisions of "S-MALL Future Work"

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== APPLICATION ==
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<table width=100%>
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<tr>
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<td align="center"><font size = 2><span style="font-family:Century Gothic;"><b>[https://smartcafe.shinyapps.io/s-mall1-movement_analysis/ Movement Analysis]</b></span></font></td>
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<td align="center"><font size = 2><span style="font-family:Century Gothic;"><b>[https://smartcafe.shinyapps.io/s-mall2-members_analysis/ Member Analysis]</b></span></font></td>
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<td align="center"><font size = 2><span style="font-family:Century Gothic;"><b>[https://smartcafe.shinyapps.io/s-mall3-association_rules/ Association Analysis]</b></span></font></td>
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</table>
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[[File:T3 Appoverview.png|center|1200px]]
  
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Please be patient.
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== GUIDE ==
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Part1: Movement Analysis
 
Part1: Movement Analysis
 
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[[File:T3 Part2 control.PNG|center|200px]]
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[[File:T3 Part3 control.PNG|center|200px]]
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<ul>
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<li>Set date range using radio button to see the plot of different months.</li>
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<li>Set parameters (support/confidence/min items) to generate valid associations rules and render plot forquadrant and network. </li>
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</ul>
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[[File:T3 Part3 bar.PNG|center|300px]]
 
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<ul>
 
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<li>Investigate popular shopping path of members based on floors.</li>
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<li></li>
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<li>Hover over the bar to fade out non-relevant rules in the quadrant as following.</li>
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[[File:T3 Part2 sunburst.PNG|center|200px]]
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[[File:T3 Part3 node.PNG|center|200px]]
 
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<ul>
 
<ul>
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<li></li>
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<li>Visualize the associations among departments.</li>
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<li></li>
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<li>Hover over the network to fade out non-relevant rules in the quadrant as following.</li>
 
</ul>
 
</ul>
 
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[[File:T3 Part2 treemap.PNG|center|200px]]
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[[File:T3 Part3 qua.PNG|center|300px]]
 
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<ul>
 
<ul>
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<li>Analyze the competitive position of different rules based on set parameters.</li>
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<li></li>
 
 
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[[File:T3 Part2 boxplot.PNG|center|300px]]
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[[File:Part3 table.PNG|center|300px]]
 
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<ul>
 
<ul>
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<li></li>
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<li>Detail information of different rules based on set parameters.</li>
 
</ul>
 
</ul>
 
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Please be patient.

Revision as of 14:56, 6 August 2017

Turning Concrete Malls into Smart Malls (S-MALL):
A web-based analytics application for visualizing and mapping in-mall customer journeys and shopping behaviours

Team S-MALL: Chen Yun-Chen | Chiam Zhan Peng | Zheng Bijun

Overview

Application

Poster

User Guide

 

APPLICATION

Movement Analysis Member Analysis Association Analysis
T3 Appoverview.png

GUIDE

Part1: Movement Analysis

Screenshot Guidance
T3 Part1 control.PNG
  • Plot by and Segment by are for line chart. Choose segment to show cycle plot.
  • View is to show flow between each floor and hexbin map in a particular time.
T3 Trellis.JPG
  • Hover on lines to show detail in formation.
T3 Part1 chord.PNG
  • Hover on the graph to show detail in formation.
  • Example: There are 61 customers moving from 3F to 2F and 57 customers moving from 2F to 3F at selected time.
T3 HexbinMap.jpg
  • Click on hexbin and click button Show Detail to show the distribution in selected hexbin.
T3 demobar.JPG


Part2: Member Analysis

Screenshot Guidance
T3 Part2 control.PNG
  • Selection All in Operating Hours: All members
  • Selection Normal in Operating Hours: Members who only appear in operating hours.
  • Selection Outside in Operating Hours: Members who appear out of operating hours.
  • Exclude dwell time less then: This control panel is for Shopper's Journey. User can exclude those records which only stay in a particular floor for a few minutes.
  • Profile Count by: This control panel is for member distribution. Non-Unique Customers: Count by records. Unique Customers: Count by member ID.
T3 Part2 sunburst.PNG
  • Hover to see the path and relevant statistics.
  • Example: There are 23 of 2.2k journeys which start from FLOOR M and go to FLOOR G then go to FLOOR 2.
T3 Part2 treemap.PNG
  • Click on floor level to drill down to store level.
  • Click on any store to show the relevant boxplot for selected floor as following.
T3 Part2 boxplot.PNG
  • Select records you are interested in to show the relevant distribution(bar chart) as following.
T3 demobar.JPG
  • Get the distribution of records in box selection.

Part3: Association Analysis

Screenshot Guidance
T3 Part3 control.PNG
  • Set date range using radio button to see the plot of different months.
  • Set parameters (support/confidence/min items) to generate valid associations rules and render plot forquadrant and network.
T3 Part3 bar.PNG
  • Investigate popular shopping path of members based on floors.
  • Hover over the bar to fade out non-relevant rules in the quadrant as following.
T3 Part3 node.PNG
  • Visualize the associations among departments.
  • Hover over the network to fade out non-relevant rules in the quadrant as following.
T3 Part3 qua.PNG
  • Analyze the competitive position of different rules based on set parameters.
Part3 table.PNG
  • Detail information of different rules based on set parameters.

Please be patient.

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