1415T2g1 South Korea/Project Teams/Team 3/Companies/KBS
IS427: Technopreneurship Study Mission South korea
| About Us | Our Companies | Our Reflection |
About KBS
KBS today is different from when it started in 1926. Managed by the Cho Dae-hyun - the current President and CEO of KBS - KBS is now the largest television network in Korea! It has up to 6 radio channels, 8 TV channels, 4 digital multimedia broadcasting channels and 2 international channels!
KBS is well known for producing variety shows differently, and the audience love that its variety shows are more natural and less scripted! The entertainment value keeps its audience hooked and keep coming back for more! Personally, I enjoyed watching Return of the Superman!!
KBS' Mission
Living by the mission "Creative Media You Trust", KBS ensures the following as well:
1. We represent Korea as the nation’s flagship broadcaster
2. We produce top-quality content
3. We provide beneficial service without discrimination
4. We contribute to democratic formation of public opinion and social integration
5. We enhance Korean cultural values
KBS' Vision
KBS aims to "Rock the World" by taking it "Beyond TV"!
KBS' Values
KBS values their audience the most. Thus, they ensure that the following core values are met:
1. Impartiality: We pledge to be impartial
2. Innovation: We continuously innovate and create
3. Passion: Passion is our power
4. Communication: One KBS! We communicate
