Difference between revisions of "IS427:AY1314T1 Europe (G1) - Organizations: Lille: Giroptic"
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<br/> - Compact and functional, portable | <br/> - Compact and functional, portable | ||
| − | * Caters to different customer needs<br/> | + | * <b>Caters to different customer needs</b><br/> |
- Variances in products and services (packages) | - Variances in products and services (packages) | ||
<br/> - Venturing into a B2B2C model to reach consumer-end products | <br/> - Venturing into a B2B2C model to reach consumer-end products | ||
| − | * Comprehensive & usable software<br/> | + | * <b>Comprehensive & usable software</b><br/> |
- Virtual Tour Suite needs little technical skill, expertise or experience to use | - Virtual Tour Suite needs little technical skill, expertise or experience to use | ||
| − | * Product outreach<br/> | + | * <b>Product outreach</b><br/> |
- Collaborations: Kolor (online platform that offers image-stitching software, virtual tour software and panoramic photography hardware). [http://www.kolor.com/blog-en/2012/10/29/kolor-discontinues-the-resale-of-girocam-here-is-why/%20 Though discontinued recently], they have an established customer base there. | - Collaborations: Kolor (online platform that offers image-stitching software, virtual tour software and panoramic photography hardware). [http://www.kolor.com/blog-en/2012/10/29/kolor-discontinues-the-resale-of-girocam-here-is-why/%20 Though discontinued recently], they have an established customer base there. | ||
<br/> - Collaborations: Mobile app test concept for real estate: [http://www.kwikweb.co.za/giropticafric/custom/The%20Picket%20Fence%20%20Information%20Pack%20.pdf The Picket Fence] | <br/> - Collaborations: Mobile app test concept for real estate: [http://www.kwikweb.co.za/giropticafric/custom/The%20Picket%20Fence%20%20Information%20Pack%20.pdf The Picket Fence] | ||
| − | + | ===Weaknesses=== | |
| − | * Need internet connection to utilize software<br/> | + | * <b>Need internet connection to utilize software</b><br/> |
| − | + | - Widget, software doesn't run locally, no offline mode | |
| − | * B2B2C preposition still in transition<br/> | + | * <b>B2B2C preposition still in transition</b><br/> |
| − | + | - Still transitioning, lackluster in adoption | |
| − | + | ===Opportunities=== | |
| − | + | * <b>(Enhance): Offline version</b><br/> | |
| − | + | * <b>(Expand): Online mediums</b><br/> | |
| − | + | - The Living Channel (TLC), virutaltourist,com | |
| − | + | * <b>(Expand): Conservation projects</b><br/> | |
| + | - Government & community projects: archaeological monuments/sites, heritage buildings/sites | ||
| + | * <b>Security companies: e.g. [http://www.ademcosecurity.com/about-us/ Ademco], [http://www.hendersonsecurity.com.sg/service1.html Henderson]</b><br/> | ||
| − | + | ===Threats=== | |
| − | + | * <b>Competitive services: [http://www.imatronics.com/ Imatronics]</b><br/> | |
| − | + | - Also offers software for virtual tours, panoramic views and creations | |
| − | + | * <b>Similar products: GoPro ([http://www.360heros.com/ 360Heroes] range)</b><br/> | |
| − | + | * <b>B2C market players: [http://store.bubblepix.com/ Bubblescope]</b><br/> | |
| + | - Potential competitors with mass market outreach | ||
| + | * <b>Other imaging technology offerings: [http://www.redsea-images.com/ redsea], [http://360vr.com/ 360vr]</b><br/> | ||
| + | - | ||
== Proposed Business Strategy == | == Proposed Business Strategy == | ||
Revision as of 21:09, 24 October 2013
| Home | Course Information | Participants | Cities | Organizations | Learnings |
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Contents
About Giroptic
Founding Team
Technology
Business Model
Collaborations& Activities
SWOT Analysis
Strengths
- (Product) Convenient
- No need for multple cameras or angles
- Compact and functional, portable
- Caters to different customer needs
- Variances in products and services (packages)
- Venturing into a B2B2C model to reach consumer-end products
- Comprehensive & usable software
- Virtual Tour Suite needs little technical skill, expertise or experience to use
- Product outreach
- Collaborations: Kolor (online platform that offers image-stitching software, virtual tour software and panoramic photography hardware). Though discontinued recently, they have an established customer base there.
- Collaborations: Mobile app test concept for real estate: The Picket Fence
Weaknesses
- Need internet connection to utilize software
- Widget, software doesn't run locally, no offline mode
- B2B2C preposition still in transition
- Still transitioning, lackluster in adoption
Opportunities
- (Enhance): Offline version
- (Expand): Online mediums
- The Living Channel (TLC), virutaltourist,com
- (Expand): Conservation projects
- Government & community projects: archaeological monuments/sites, heritage buildings/sites
Threats
- Competitive services: Imatronics
- Also offers software for virtual tours, panoramic views and creations
- Similar products: GoPro (360Heroes range)
- B2C market players: Bubblescope
- Potential competitors with mass market outreach
-
