Difference between revisions of "IS427:AY1314T1 Europe (G1) - Organizations: Lille: Giroptic"
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== SWOT Analysis == | == SWOT Analysis == | ||
| − | + | ===Strengths=== | |
| − | * (Product) Convenient<br/> | + | * <b>(Product) Convenient<b><br/> |
- No need for multple cameras or angles | - No need for multple cameras or angles | ||
<br/> - Compact and functional, portable | <br/> - Compact and functional, portable | ||
Revision as of 21:00, 24 October 2013
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Contents
About Giroptic
Founding Team
Technology
Business Model
Collaborations& Activities
SWOT Analysis
Strengths
- (Product) Convenient
- No need for multple cameras or angles
- Compact and functional, portable
- Caters to different customer needs
- Variances in products and services (packages)
- Venturing into a B2B2C model to reach consumer-end products
- Comprehensive & usable software
- Virtual Tour Suite needs little technical skill, expertise or experience to use
- Product outreach
- Collaborations: Kolor (online platform that offers image-stitching software, virtual tour software and panoramic photography hardware). Though discontinued recently, they have an established customer base there.
- Collaborations: Mobile app test concept for real estate: The Picket Fence
Weaknesses
- Need internet connection to utilize software
- Widget, software doesn't run locally, no offline mode
- B2B2C preposition still in transition
- Still transitioning, lackluster in adoption
Opportunities
* (Enhance): Offline version
* (Expand): Online mediums
* (Expand): Conservation projects
* Security companies: e.g. Ademco
Threats
* Competitive services: Imatronics
* Similar products: GoPro
* B2C market players: Bubblescope
* Other imaging technology offerings: redsea, 360vr
