ANLY482 AY2017-18T2 Group 24

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Project Description


Real Estate Online (REO) is a leading property portal and geo-spatial search engine for Singapore properties. As REO strives to be the market leader in this industry, they constantly seek new ways to invent the way people discover their desired homes. With over 140,000 listings sorted by robust algorithms, REO claims to be the fastest and an effective portal for users to search for their dream property. Furthermore, REO has an outstanding customer service team that is ready to handle user issues whenever necessary. REO attempts to connect the demand and supply side of the property market. Those who are looking to buy/rent are free to conduct searches on their portal manually or with their predetermined selections. REO has a subscription based model for commercial users to post and manage their property listings on their portal. There are also premium functions where commercial users can pay to have their listings or profile to be ‘featured’. Currently, REO’s objective is to assist their subscribers with attaining the highest amount of leads possible.