ANLY482 AY2017-18T2 Group04

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DOCUMENTATION

 


OVERVIEW ABOUT US


Company Background

SGAG Logo.png

SGAG is a local news media and content distribution platform based in Singapore. The company was first started by co-founders Karl Mak and Xiao Ming as a spin-off project of 9GAG to generate localized content in 2012 (Mak, 2016). Unlike 9GAG which allows users to upload their self-generated content, or content taken from other social media platforms, SGAG produces and uploads its own original content. Their content is centered primarily around memes and issues that are relevant to young Singaporeans. Together with MGAG, the company’s Malaysian branch, SGAG is owned by the Hepmil Media Group (Tan, 2017).