ANLY482 AY2016-17 T1 Group1

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PROJECT OVERVIEW

 

PROJECT FINDINGS

 

PROJECT MANAGEMENT

 

DOCUMENTATION


SPONSOR BACKGROUND

Founded by Xiao Ming and Karl Mak in 2012, SGAG is one of Singapore’s leading local humour content creators with the mission of “making every Singaporean’s day a better one”. SGAG generates creative contents across multiple content distribution platforms. These platforms include web application, mobile application and several popular social media sites such as Facebook, Twitter, YouTube, Instagram, and Snapchat.

Over the years, SGAG has built a loyal fan base on the various social media platforms. It has acquired a remarkable figure of nearly 495,000 likes on Facebook and 245,000 followers on Twitter. On top of that, it has also captured more than 250,000 followers on Instagram. Henceforth, SGAG looks forward to expanding and diversifying their customer base, as well as achieving greater expansion in the industry.

PROJECT STATUS
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