Difference between revisions of "ANLY482 AY2016-17 T2 Group21 : PROJECT FINDINGS"

From Analytics Practicum
Jump to navigation Jump to search
Line 50: Line 50:
 
2. Top customers on average orders 12 times more than bottom tier customer
 
2. Top customers on average orders 12 times more than bottom tier customer
 
</div>
 
</div>
 +
 +
<div style="font-size:22px"><b>Understanding User Growth</b></div>
 +
 +
<div>[[File:userreg.png|400px]]

Revision as of 01:34, 23 February 2017

PROJECTS

HOME

 

ABOUT US

 

PROJECT OVERVIEW

 

PROJECT FINDINGS

 

PROJECT MANAGEMENT

 

DOCUMENTATION

Exploratory Data Analysis

Understanding User Base


Userbreakdown.png 42438 total users

Findings: ⅓ of total users do not make purchases


Customervalue.png

Findings:

1. Top 25% of most valuable customers gives 72.52% of revenue

2. Top customers on average orders 12 times more than bottom tier customer

Understanding User Growth
Userreg.png