Difference between revisions of "Anna's kakia Proposal"

From Analytics Practicum
Jump to navigation Jump to search
Line 26: Line 26:
  
 
<div style="background: #fee5d9; padding: 5px; font-weight: bold; line-height: 1em; text-indent: 15px; border-left: #cb181d solid 32px; font-size: 20px"><font color="#333333">PROJECT </font> <font color="#cb181d"> DESCRIPTION</font></div>
 
<div style="background: #fee5d9; padding: 5px; font-weight: bold; line-height: 1em; text-indent: 15px; border-left: #cb181d solid 32px; font-size: 20px"><font color="#333333">PROJECT </font> <font color="#cb181d"> DESCRIPTION</font></div>
 +
<div style="background: #ffffff; padding: 5px; font-weight: bold; line-height: 1em; text-indent: 15px; border-bottom: #cb181d solid 2px; font-size: 20px"><font color="#333333">Objective</font></div>
 +
Taking into consideration the problems that Arisaig Partners face, as well as the fact that most of their clienteles are highly-educated individuals from large institutes, the aim of the project is: To build a dashboard that allows clients to derive information without much guidance from Arisaig Partners investment analysts. The objectives of the project are:
 +
* To create an integrated dashboard for clients to both understand both macro & micro factors in consumer trends
 +
* To allow users to interact with and understand relationships between charts
 +
* To develop creative visualisations that are different from the usual approaches (e.g. Hans Rosling moving bubbles chart on population)
 +
* To enable users to see how changes in factors affect the forecast (e.g. scale factor)
 +
* To allow clients to view the visualisations easily on their mobile device (i.e. tablets)
 +
 +
To achieve the project objectives, we will create a dashboard which integrates visualisations of both the macro & micro factors in consumer trends. Besides interacting with the data such as narrowing in on specific regions or product categories, users will also be able to change the forecasted charts dynamically with their own inputs. The dashboard will feature a simplistic interface which is also mobile-friendly, so clients can access the site with their tablets during the symposium.
 +
<br/><br/>
  
 
<br>
 
<br>

Revision as of 01:52, 23 January 2015

Appannalogo.png Project Proposal Project Presentation Poster Application Final Report


OUR SPONSOR INTRODUCTION

Arisaig Partners (Asia) Pte Ltd is an independent investment management company established since 1996. With Singapore as their head office, they have expanded their presence into Hong Kong, Mumbai, United Kingdom and many more. Since establishment, Arisaig investment focuses exclusively on consumer sector.

BUSINESS PROBLEMS

Yearly, Arisaig Partners holds a Consumer Symposium for potential clients around the globe. However, year after year they have been using the similar presentation format - powerpoint snapshots with excel charts. Using only tools meant for static visualisation they faced problems such as:

  1. Cluttered visualisation display
  2. Visualisations are static and cannot show the impact of changing variables in forecasts
  3. Disjointed visualisation that are unable to provide overview and comparison
  4. Lack of dynamic visualisation to showcase how variables affect each other
  5. Clients are unable to interact with their charts and figures

Arisaig Partners would like to increase the effectiveness of their presentation by allowing their clients to interact with the visualisations. Additionally, Arisaig Partners thinks that time is not utilised efficiently when much of the investment analyst time are spent teaching clienteles on how to read the charts.

PROJECT DESCRIPTION
Objective

Taking into consideration the problems that Arisaig Partners face, as well as the fact that most of their clienteles are highly-educated individuals from large institutes, the aim of the project is: To build a dashboard that allows clients to derive information without much guidance from Arisaig Partners investment analysts. The objectives of the project are:

  • To create an integrated dashboard for clients to both understand both macro & micro factors in consumer trends
  • To allow users to interact with and understand relationships between charts
  • To develop creative visualisations that are different from the usual approaches (e.g. Hans Rosling moving bubbles chart on population)
  • To enable users to see how changes in factors affect the forecast (e.g. scale factor)
  • To allow clients to view the visualisations easily on their mobile device (i.e. tablets)

To achieve the project objectives, we will create a dashboard which integrates visualisations of both the macro & micro factors in consumer trends. Besides interacting with the data such as narrowing in on specific regions or product categories, users will also be able to change the forecasted charts dynamically with their own inputs. The dashboard will feature a simplistic interface which is also mobile-friendly, so clients can access the site with their tablets during the symposium.


OUR STORYBOARD
ArisaigTreeMap1.png