Difference between revisions of "Uncovering Market-Insights for Charles & Keith"
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Revision as of 13:42, 29 February 2016
| HOME | OVERVIEW | DATA PREPARATION | ANALYSIS | PROJECT MANAGEMENT | DOCUMENTATION |
Project Scope
Project Objectives
The objectives mainly involves:
- To inspect and clean transaction data to obtain a clear understanding of C&K’s overall business outlook in China
- To provide visualisations on crucial business aspects in Mainland China using visualisation tools
- To analyse the overall generic consumer purchasing patterns within Mainland China
- To discover useful information and insights of their business to support possible business decisions (e.g expansion, production, product design decisions )
Stakeholders
