Difference between revisions of "ANLY482 AY2017-18 Term 1"
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| − | <td>[https://wiki.smu.edu.sg/ANLY482/ANLY482_AY2017-18_T1_Group3 | + | <td>[https://wiki.smu.edu.sg/ANLY482/ANLY482_AY2017-18_T1_Group3 Analysing Promotional Sensitivity for maximising revenue and providing better healthcare]</td> |
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| − | <p> | + | Pharmaceutical Company X is a global pharmaceutical company that researches and develops medicines, vaccines and other consumer health products. They are known as one of the world’s biggest research-based healthcare company with manufacturing sites, commercial and corporate offices based in Singapore. The company provides vaccines and medicines to consumers in Singapore to help prevent and treat diseases such as allergies, asthma, cancer, dermatology and other infectious diseases. |
| + | <p>The team aims to provide analytical insights with regards to sales and marketing that will help increase sales and revenue for the company. This will include understanding the consumers’ purchasing patterns and trends in Singapore and the sensitivity of promotional activities conducted by the company. </p> | ||
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Revision as of 14:36, 27 August 2017
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| Title | Analytics Practicum Description | Student Member(s) | Project Supervisor | Sponsor |
|---|---|---|---|---|
| Optimizing Manufacturing Costs Across Different Products and Locations |
FMCG Company XYZ has been the leading multinational medical device, pharmaceutical and consumer packaged goods manufacturing company globally, and is listed on the Fortune’s 500 in the United States. XYZ incorporates many well-known brands of different product types such as baby oil ,skincare products as well as contact lenses. These highly popular consumer products have millions of sales worldwide and have brought in stable revenue and gross profit for XYZ over the years. Our group seeks to improve the gross profit of these products using data analytics by analyzing the data in its operations, and identifying bottlenecks as well as opportunities to reduce and optimize costs in XYZ's supply chain. For this project, we will be focusing on their popular products, whereby we will examine the supply chain of the manufacturing process, optimizing costs as well as efficiency. |
Group01-Team JYC
|
Prof. Kam Tin Seong Associate Professor of Information Systems (Practice) | FMCG Company XYZ |
| Analysing Manufacturing Cost and Automating Data Retrieval Process to Create Better Insights into Supply Chain Cost and Creating a model for Predictive Analytics |
This project aims ..... |
Group02- Team EZLin
|
Prof. Kam Tin Seong Associate Professor of Information Systems (Practice) | FMCG Company XXX |
| Analysing Promotional Sensitivity for maximising revenue and providing better healthcare |
Pharmaceutical Company X is a global pharmaceutical company that researches and develops medicines, vaccines and other consumer health products. They are known as one of the world’s biggest research-based healthcare company with manufacturing sites, commercial and corporate offices based in Singapore. The company provides vaccines and medicines to consumers in Singapore to help prevent and treat diseases such as allergies, asthma, cancer, dermatology and other infectious diseases. The team aims to provide analytical insights with regards to sales and marketing that will help increase sales and revenue for the company. This will include understanding the consumers’ purchasing patterns and trends in Singapore and the sensitivity of promotional activities conducted by the company. |
Group03- Team Steadfast
|
Prof. Kam Tin Seong Associate Professor of Information Systems (Practice) | Pharmaceutical Company X |
