Difference between revisions of "ANLY482 AY2016-17 T2 Group5"

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==<font face ="Impact" color= #00ADEF size="5" >SGAG</font>==
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SGAG is a content firm which based their content on Singaporean’s daily life. It started off among a group of friends in Singapore Management University where their first meme fueled the attention of many people during the first McDonald's shortage of curry sauce. The founders, Xiao Ming and Karl Mak, thought that it would be interesting to have a localised 9GAG, focusing on all Singapore related issues. As more incidents in Singapore surfaced, SGAG feeds on them to create more relatable memes, which is their main selling point - to showcase what Singaporeans are really feeling. In 2013, the team developed a structured content strategy and started working with various clients to create hype around issues Singaporeans could all relate to.
  
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==<div style="background: #1AEB9E; line-height: 0.3em; border-left: #000000 solid 13px;"><div style="border-left: #45E98F solid 5px; padding:15px;"><font face ="Century Gothic" color= "white" size="5">Project Summary</font></div></div>==
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==<font face ="Impact" color= #00ADEF size="5" >PROJECT STATUS</font>==
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As social media and the internet become increasingly widespread in Singapore, users are seen to be trending towards video related content from text based and pictured contents.
 
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==<font face ="Impact" color= #00ADEF size="5" >STAKEHOLDERS</font>==
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Project Supervisor: Prof. Kam Tin Seong, Associate Professor of Information Systems
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<br>
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Project Sponsor: Karl Mak, Co-founder of SGAG

Latest revision as of 19:28, 3 March 2017

SGAG HOME INACTIVE.PNG
SGAG OVERVIEW INACTIVE.PNG
SGAG MET INACTIVE.PNG
SGAG PM INACTIVE.PNG







SGAG FINDINGS INACTIVE.PNG
SGAG DOC INACTIVE.PNG
SGAG AU INACTIVE.PNG
SGAG LOGO ACTIVE.PNG








SGAG

SGAG is a content firm which based their content on Singaporean’s daily life. It started off among a group of friends in Singapore Management University where their first meme fueled the attention of many people during the first McDonald's shortage of curry sauce. The founders, Xiao Ming and Karl Mak, thought that it would be interesting to have a localised 9GAG, focusing on all Singapore related issues. As more incidents in Singapore surfaced, SGAG feeds on them to create more relatable memes, which is their main selling point - to showcase what Singaporeans are really feeling. In 2013, the team developed a structured content strategy and started working with various clients to create hype around issues Singaporeans could all relate to.

PROJECT STATUS

AP timeline.PNG

STAKEHOLDERS

Project Supervisor: Prof. Kam Tin Seong, Associate Professor of Information Systems
Project Sponsor: Karl Mak, Co-founder of SGAG

Retrieved from ‘https://wiki.smu.edu.sg/ANLY482/index.php?title=ANLY482_AY2016-17_T2_Group5&oldid=14639’