From Visual Analytics for Business Intelligence
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Participant Distribution
Insights
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Recommendations
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- For undergraduate, most of the participants were from business school, went to the library weekly and used library resources weekly.
- The number of participants for the library survey dwindles as Undergraduate seniority increases. This is probably due to absence from school to fulfill internship and exchange requirements
- Having filtered by Information systems students, we can see that the daily visits have dropped in comparison to weekly visits. Also, as undergraduate students progress from year 1-4 their participation in the survey decreases. This could be due the Information Systems students’ dwindling use of library services resulting in them not wanting to participate in the survey.
- However, when we filter by Law school
students, we see that daily visits are dominant. Participation in the survey also holds strong over the years.
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- Library might want to think of ways of engaging Information Systems students. Possibly by having programming related events in the library.
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Stated Preference vs Revealed Preference
Insights
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Recommendations
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- The Butterfly chart allows us to see the preferences the different faculties have for each library. As can be seen from the chart, with the exception of Law, all faculties had a strong preference for the Li Ka Shing Library. However, when we look at the overall satisfaction of students, business and economics school students rated the KGC library higher but frequented the LKS library more.
- This could be possibly due to the fact that when this survey was conducted in 2018, the Kwa Geok Choo Law Library was a relatively new library and most students would experience resistance to change. Another factor would be distancing. The KGC Law Library is relatively far from the rest of the faculties.
In 2018, there was lack of a sheltered walkway to the law school and also a lack of food options, both problems have since been addressed.
- Another reason could be naming of the library. The inclusion of the word “Law” in the Library name might create an impression of exclusiveness.
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- Most of the problems have been addressed since 2018, however, there is still room for improvement in the F&B region.
- Possibly remove the word “Law” from the library name.
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