Currently, online styling services are not available in Asia. As a result, customer has to make their way down to the physical store to seek fashion advice from their personal stylist, which is time consuming. Personal stylist is also experiencing problems in managing customer profiles because everything is done manually and information is incoherent between departments.
Trunk club seeks to provide a less tedious and customised shopping experience by improving the operational process of enabling stylists to have instant access to customer information, making hand-selection of outfits easier and faster. On top of that, this personalised service could achieve customer satisfaction by allowing real time interaction between stylist and customer to understand their needs and to gather feedbacks.
With salesforce, it streamlines the entire business process by allowing easy integration and communication of trunk club’s data within the organisation.
Updated as of 5th Feb 2015: Change in scope and client of the project
For startup company like Kaleea, we can forsee that there will be issues in tracking of inventories, updating and tracking of orders and payment. Also, due to the lack of resources, it might be difficult for Kaleea to keep up with the consumer behaviour and trends. Hence, Our team decided to provide a one-stop solution for kaleea by leveraging of Salesforce in improve the operational process to achieve customer satisfaction and to meet the Kaleea's KPI.
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