T-Club works with Salesforce to a build an e-commerce platform for Trunk Club (Asia) to create a highly personalised experience for shoppers. Unlike most online retail websites, Trunk Club provides "Your Own Personal Online Stylist" services to offer fashion decision.
This platform allows designers to reach out beyond their own countries to the rest of the ASEAN region.
Moreover, Trunk Club possesses a team of dedicated stylist to assist shoppers, achieving their desired looks by identifying their taste via the information that they have provided during registration. Stylist can also stay connected with shoppers by extracting customer’s information from their social media activities to have a better understanding of the shopper’s behaviour.
Salesforce, a cloud solution provider manages the whole business process of Trunk Club from managing customer records which includes the sales activities, orders and stylist assignment. Salesforce’ technology will enable us to deliver the value proposition of Trunk Club (Asia).
Updated as of 09 Feb 2015
Change in Project Requirements and Scope
Salesforce will be working with T-club to build an e-commerce platform for Kaleea which aims to create a convenient shopping experience for ladies between the age of 20 to 35 years old. Unlike most online e-commerce, Kaleea provides a loyalty membership program and product suggestions to enhance user shopping experiences.
Similarly to the previous scope of the project, T-club will leverage on Salesforce to manage the business process of Kaleea by Managing User Accounts, Inventories, Orders and payment.
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